CUSTOMER SERVICE +1 (855) 456-9276
FREE SHIPPING ON ALL U.S. ORDERS OVER $39.95*

Michael Lichter Presents: Motorcycles As Art "Old Iron, Young Blood" Show

A few months back, maybe around mid June, I received a phone call from the living legend Michael Lichter. For those who may not know who Michael Lichter is, he is a world renowned photographer in the motorcycle community/industry with his primary work for Easy Riders Magazine. Michael has been published in practically everything that is motorcycle related over the last 40 years, and is one of the hardest working people in the business. I'm not really sure how he even acquired my phone number but it was a real shock to hear from him. He called to thank me for the copy of Forever The Chaos Life: Legends I sent him and he told me how much he enjoyed the book. Michael then asked me if I would be interested in possibly showing off some of my work at his Motorcycles As Art exhibit he throws every year at The World Famous Buffalo Chip in Sturgis, SD. I couldn't believe my ears and immediately said yes without even hearing any of the details. He asked my age and then got really stoked when he learned I am only 32. 

The theme for this year's Motorcycles As Art Exhibit was called "Old Iron, Young Blood" which focused on the "Millennials" of the motorcycle industry. There was an age requirement of 35 years or younger to be able to showcase in this year's show. Michael's main goal was to show the industry and the older generations the stereo types of the "Millennials" is bogus and there are some really talented and extremely hard working youth in the motorcycle industry today. 

Michael informed me of some of the talent that would be in the show and and he strongly encouraged me to come out and experience the show first hand. All I could keep saying was yes. With a ton of joy and excitement I made my final selection of photos over the next few weeks of what I would frame and put in the show. I then made my plans with my team here at Lowbrow to get out there. No one from Lowbrow Customs has ever been to Sturgis, so being apart of this history making show was a nice little incentive to actually go to Sturgis 2017 and experience it first hand. 

The man, the myth, the legend... Michael Lichter. This was the first time I have ever seen this man not wearing 3 or more cameras over his neck and a ton of equipment hanging from his belt and hands. He's one of the hardest working people in the industry. - Lowbrow Customs - Old Iron, Young Blood The man, the myth, the legend... Michael Lichter. This was the first time I have ever seen this man not wearing 3 or more cameras over his neck and a ton of equipment hanging from his belt and hands. He's one of the hardest working people in the industry.

The Show

Motorcycles As Art Exhibit was first started in 2001 and has always been held at The Buffalo Chip. The venue where the show takes place in a 7000 square foot building that was specifically built for Michael's show. Each year the theme changes on what is curated in the show, but it never lacks ingenuity, creativity or craftsmanship, Michael always brings in the worlds best builders and artists that fit said theme each and every single year.

The setting of each bike and layout of the show was absolutely incredible. - Lowbrow Customs - Old Iron Young Blood The setting of each bike and layout of the show was absolutely incredible.

Not really knowing what to expect when I walked into the venue's doors, my jaw dropped in awe as my eyes adjusted from being outside. My framed photos were the first thing you saw from the main entrance on the right wall. It was an surreal moment and all I could do was smile and feel a real sense of joy. As I stepped back to take it all in I realized how massive the venue was. The spaces was just overwhelmingly beautiful. Bikes were spread out over the entire floor evenly and on four different tiered riser set ups. Each bike had their own huge spot lights that were dedicated to it; I would described as perfectly lit. Each art piece was hanging perfectly level on the walls had it's very own dedicated light as well. You could tell Michael and his team thought of everything when it came to the layout of this show. It left me speechless to be honest.

The feeling of overwhelming joy took over my brain when I saw my photos on this wall so well lit and arranged perfectly. - Lowbrow Customs - Old Iron Young Blood The feeling of overwhelming joy took over my brain when I saw my photos on this wall so well lit and arranged perfectly.
Andy Carter, Age 32 - Pangea Speed / Salt Lake City, Utah - 1943 ULH Big Twin Flathead - Lowbrow Customs - Old Iron Young Blood Andy Carter, Age 32 - Pangea Speed / Salt Lake City, Utah - 1943 ULH Big Twin Flathead
Jake Hindes, Age 28 and Zach Hindes, Age 30 - Prism Supply Co. / Charlotte, NC - 1948 Harley-Davidson Panhead - Lowbrow Customs - Old Iron Young Blood Jake Hindes, Age 28 and Zach Hindes, Age 30 - Prism Supply Co. / Charlotte, NC - 1948 Harley-Davidson Panhead
Johnny Branch, Age 34 - Branch Engineering / Wildomar, CA - 1949 Panhead Chopper - Lowbrow Customs - Old Iron Young Blood Johnny Branch, Age 34 - Branch Engineering / Wildomar, CA - 1949 Panhead Chopper
Aj Harris, Age 31 - North Texas Tattoo Co. / Fort Worth, TX - Royal Enfield B5 - Lowbrow Customs - Old Iron Young Blood Aj Harris, Age 31 - North Texas Tattoo Co. / Fort Worth, TX - Royal Enfield B5

One thing that was really cool about this show was on media day, everyone that was part of the show and present had a few minutes to talk about their motorcycle build and/or art. Learning more about everyone in the show and putting a few faces I didn't recognize to names that I did know, was a real treat. I don't even remember what I said when I had the opportunity to talk about myself and photography, but like most others I think I stared down towards the ground a bit, looked around a few times smiling and then gave Michael back the microphone in a blink of an eye. Little touches like this make this show stand out to me way more than any other show I have ever been to.

Aj Harris explaining a little about himself and his build to the media - Lowbrow Customs - Old Iron Young Blood Aj Harris explaining a little about himself and his build to the media
Steve Dietzman, Age 24 - Sutdio Cycles / Milwaukee, Wi - Harley-Davidson Shovelhead chopper - Lowbrow Customs - Old Iron Young Blood Steve Dietzman, Age 24 - Sutdio Cycles / Milwaukee, Wi - Harley-Davidson Shovelhead chopper
Nicholas Pensabene, Age 26 - Edgewater, FL - 1974 Harley-Davidson Shovelhead - Lowbrow Customs - Old Iron Young Blood Nicholas Pensabene, Age 26 - Edgewater, FL - 1974 Harley-Davidson Shovelhead
Nicholas Pensabene walking everyone through his crazy creation. - Lowbrow Customs - Old Iron Young Blood Nicholas Pensabene walking everyone through his crazy creation.
Max Hazan, Age 35 - Hazan Motorworks / Los Angeles, CA - KTM custom build - Lowbrow Customs - Old Iron Young Blood Max Hazan, Age 35 - Hazan Motorworks / Los Angeles, CA - KTM custom build
Christian Newman, Age 35 - Buffalo, NY - 1940 Harley-Davidson Knucklehead - Lowbrow Customs - Old Iron Young Blood Christian Newman, Age 35 - Buffalo, NY - 1940 Harley-Davidson Knucklehead
Christian Newman nervous and quietly explained his insane build. - Lowbrow Customs - Old Iron Young Blood Christian Newman nervous and quietly explained his insane build.
Matt Walksler, Age 35 - Period-Modified / Waynesville, NC - 1929 Harley-Davidson JDH - Lowbrow Customs - Old Iron Young Blood Matt Walksler, Age 35 - Period-Modified / Waynesville, NC - 1929 Harley-Davidson JDH
Christopher Milanowski, Age 29 - New Berlin, WI - 1942 Harley-Davidson WLA Hotrod - Lowbrow Customs - Old Iron Young Blood Christopher Milanowski, Age 29 - New Berlin, WI - 1942 Harley-Davidson WLA Hotrod
Karlee Cobb, Age 23 - Klock Werks / Mitchell, SD - 2016 Indian Scout Chopper - Lowbrow Customs - Old Iron Young Blood Karlee Cobb, Age 23 - Klock Werks / Mitchell, SD - 2016 Indian Scout Chopper
Ryan Stephen, Age 35 - Freestyle Supermoto / Mount Pleasant, WI - 2014 KTM 690 Duke Custom - Lowbrow Customs - Old Iron Young Blood Ryan Stephen, Age 35 - Freestyle Supermoto / Mount Pleasant, WI - 2014 KTM 690 Duke Custom
Justin McNeely, Age 33 - Jackson, MO - Harley-Davidson Shovelhead chopper - Lowbrow Customs - Old Iron Young Blood Justin McNeely, Age 33 - Jackson, MO - Harley-Davidson Shovelhead chopper
Dustin Maybin, Age 34 - Maybin's Concepts / Hendersonville, NC - 127" Evo All-Metal Bagger - Lowbrow Customs - Old Iron Young Blood Dustin Maybin, Age 34 - Maybin's Concepts / Hendersonville, NC - 127" Evo All-Metal Bagger
Michael saying some really incredible things about Dustin Maybin. This bike is 100% metal and made from scratch, no fiber glass! - Lowbrow Customs - Old Iron Young Blood Michael saying some really incredible things about Dustin Maybin. This bike is 100% metal and made from scratch, no fiber glass!
Matt McManus, Age 31 - Carolina Classic Cycle / Indian Land, SC - Stock 1942 Harley-Davidson Knucklehead - Lowbrow Customs - Old Iron Young Blood Matt McManus, Age 31 - Carolina Classic Cycle / Indian Land, SC - Stock 1942 Harley-Davidson Knucklehead
Jay Donovan, Age 23 - BareSteel Design / Victoria, BC, Canada - 1976 Yamaha XS650 - Lowbrow Customs - Old Iron Young Blood Jay Donovan, Age 23 - BareSteel Design / Victoria, BC, Canada - 1976 Yamaha XS650
Jay Donovan was picked to showcase his build at the Motor Bike Expo in Verona, Italy which is one of the largest motorcycle shows in the entire world. - Lowbrow Customs - Old Iron Young Blood Jay Donovan was picked to showcase his build at the Motor Bike Expo in Verona, Italy which is one of the largest motorcycle shows in the entire world.
Matt Harris, Age 34 - 40cal Customs / Alcoa, TN - 1929 Harley-Davidson JD - Lowbrow Customs - Old Iron Young Blood Matt Harris, Age 34 - 40cal Customs / Alcoa, TN - 1929 Harley-Davidson JD
Mike Muller, Age 29 and Peter Muller, Age 33 - Federal Moto / Chicago, IL - 2014 Royal Enfield Continental GT - Lowbrow Customs - Old Iron Young Blood Mike Muller, Age 29 and Peter Muller, Age 33 - Federal Moto / Chicago, IL - 2014 Royal Enfield Continental GT
 Dalton Walker, Age 35 - Split Image Kustoms / Hanford, CA - Harley-Davidson Shovelhead drag bike - Lowbrow Customs - Old Iron Young Blood Dalton Walker, Age 35 - Split Image Kustoms / Hanford, CA - Harley-Davidson Shovelhead drag bike
Jesse Srpan, Age 27 - Raw Iron Choppers / Chardon, OH - 2017 S&S 124” Evo Chopper - Lowbrow Customs - Old Iron Young Blood Jesse Srpan, Age 27 - Raw Iron Choppers / Chardon, OH - 2017 S&S 124” Evo Chopper
Ohio brother Jesse Srpan getting some love from Michael Lichter. - Lowbrow Customs - Old Iron Young Blood Ohio brother Jesse Srpan getting some love from Michael Lichter.
Cristian Sosa, Age 34 - Sosa Metalworks / Las Vegas, NV - BMW R NineT LSR Inspired - Lowbrow Customs - Old Iron Young Blood Cristian Sosa, Age 34 - Sosa Metalworks / Las Vegas, NV - BMW R NineT LSR Inspired
Taco Rodriguez, Age 30 - Taco Kustoms / Daytona Beach, FL - 1962 Harley-Davidson Panhead - "who needs a kickstand" - Lowbrow Customs - Old Iron Young Blood Taco Rodriguez, Age 30 - Taco Kustoms / Daytona Beach, FL - 1962 Harley-Davidson Panhead - "who needs a kickstand"
Matt Olsen, Age 32 - Car's Cycle Supply / Aberdeen, SD - 1946 Harley-Davidson WR - Lowbrow Customs - Old Iron Young Blood Matt Olsen, Age 32 - Car's Cycle Supply / Aberdeen, SD - 1946 Harley-Davidson WR
Duran Morley, Age 17 - Roland Sands Design - Los Alamitos, CA - 1993 Harley-Davidson FXR - Lowbrow Customs - Old Iron Young Blood Duran Morley, Age 17 - Roland Sands Design / Los Alamitos, CA - 1993 Harley-Davidson FXR
Jody Perewitz, Age 34 - Perewitz Cycle Fab / Halifax, MA - 1964 Harley-Davidson SCAT - Lowbrow Customs - Old Iron Young Blood Jody Perewitz, Age 34 - Perewitz Cycle Fab / Halifax, MA - 1964 Harley-Davidson SCAT
Ross and Mike Tomas, Ross would have been 23 - Kiwi Indian Motorcycle / Riverside, CA - 1947 Indian Chief Landspeed race bike - Lowbrow Customs - Old Iron Young Blood Ross and Mike Tomas, Ross would have been 23 - Kiwi Indian Motorcycle / Riverside, CA - 1947 Indian Chief Landspeed race bike
Ross' father Mike talked a little about his son and the honor of having the bike in the show. It was really special and heart felt moment. - Lowbrow Customs - Old Iron Young Blood Ross' father Mike talked a little about his son and the honor of having the bike in the show. It was really special and heart felt moment.
Paul Miller, Age 27 - PanicRev Customs / Calgary, Alberta, Canada - 1972 Yamaha XS650 - Lowbrow Customs - Old Iron Young Blood Paul Miller, Age 27 - PanicRev Customs / Calgary, Alberta, Canada - 1972 Yamaha XS650
Michael talking to my friend Narihiko "Heeko" Kumagae. It was really amazing being in the same show with him! He such an amazing soul and talented photographer. - Lowbrow Customs - Old Iron Young Blood Michael talking to my friend Narihiko "Heeko" Kumagae. It was really amazing being in the same show with him! He such an amazing soul and talented photographer.
Dan Riley, Age 33 - Gunn Design / Burnsville, MN - 2017 BMW R Nine T Pure - Lowbrow Customs - Old Iron Young Blood Dan Riley, Age 33 - Gunn Design / Burnsville, MN - 2017 BMW R Nine T Pure
Jake Cutler, Age 32 - Barnstorm Cycles / Spencer, MA - S&S KN93 Knucklehead Custom Chopper - Lowbrow Customs - Old Iron Young Blood Jake Cutler, Age 32 - Barnstorm Cycles / Spencer, MA - S&S KN93 Knucklehead Custom Chopper
J Shia, Age 27 - Madhouse Motors / Boston, MA - 1971 BSA A65 - Lowbrow Customs - Old Iron Young Blood J Shia, Age 27 - Madhouse Motors / Boston, MA - 1971 BSA A65
J. Shia telling the media about her build and showing off some of the pieces she made work that weren't even motorcycle parts. - Lowbrow Customs - Old Iron Young Blood J. Shia telling the media about her build and showing off some of the pieces she made work that weren't even motorcycle parts.
Nikki Martin, Age 31 - Roy Toys Customs / Centennial, CO - 1999 H-D EVO Chopper - Lowbrow Customs - Old Iron Young Blood Nikki Martin, Age 31 - Roy Toys Customs / Centennial, CO - 1999 H-D EVO Chopper
Chris Graves, Age 35 - Harley-Davidson / Milwaukee, WI - 1959 H-D Stroker Panhead Chopper - Lowbrow Customs - Old Iron Young Blood Chris Graves, Age 35 - Harley-Davidson / Milwaukee, WI - 1959 H-D Stroker Panhead Chopper
Len Kodlin, Age 26 - Fred Kodlin Murdercycles / Borken, Hessen, Germany - Harley-Davidson XG750 Street mod - Lowbrow Customs - Old Iron Young Blood Len Kodlin, Age 26 - Fred Kodlin Murdercycles / Borken, Hessen, Germany - Harley-Davidson XG750 Street mod
Savannah Rose, Age 31 - S&S Cycles / Viola, WI - 2000 Harley-Davidson Sportster chopper - Lowbrow Customs - Old Iron Young Blood Savannah Rose, Age 31 - S&S Cycles / Viola, WI - 2000 Harley-Davidson Sportster chopper
Savannah Rose giving the lowdown on her Sportster build. - Lowbrow Customs - Old Iron Young Blood Savannah Rose giving the lowdown on her Sportster build.
Terence Musto, Age 29 - Fabbro Industries / Voorheesville, NY - 1966 Harley-Davidson Slabside Shovelhead - Lowbrow Customs - Old Iron Young Blood Terence Musto, Age 29 - Fabbro Industries / Voorheesville, NY - 1966 Harley-Davidson Slabside Shovelhead
Zach Ness, Age 29 - Arlen Ness Enterprises / Dublin, CA - 225 HP Prototype Victory custom build - Lowbrow Customs - Old Iron Young Blood Zach Ness, Age 29 - Arlen Ness Enterprises / Dublin, CA - 225 HP Prototype Victory custom build
Zach Ness was in the house! Really cool to see the third generation of the Ness family continuing the legacy. - Lowbrow Customs - Old Iron Young Blood Zach Ness was in the house! Really cool to see the third generation of the Ness family continuing the legacy.
Brad Gregory, Age 32 - Glenwood, IA - De-Raked Harley-Davidson Chopper - Lowbrow Customs - Old Iron Young Blood Brad Gregory, Age 32 - Glenwood, IA - De-Raked Harley-Davidson Chopper

Overall, this show was a 10 out of 10 in my book. From the extremely well thought out theme, to the execution and layout of the entire show. I have never been to anything so polished and nice like this before. The bio plaques let you get into the minds of the builders and artists a little more and the presentation of everything made you just want to stay in the venue for hours. I know I took some notes on how to incorporate a little more polishing to Fuel Cleveland in the future because of this show and I learned a great deal. 

The entire experience of being in this show for me was surreal. To even be considered to showcase with so many talented builders and artists I look up to was a such a huge honor for me. I'm extremely grateful for the opportunity. I think I have thanked Michael a million times over and will continue to do so for a long time to come. 

If you ever go to Sturgis make sure to stop by The Buffalo Chip and see Michael Lichter's Motorcycles As Art Exhibit. Though there will be a new theme for next year's show and the following year after that. You can trust Michael Lichter's vision, curation and eye for immaculate  details when it comes to putting on a motorcycle show. I promise you won't be disappointed. Oh, and it's always completely free for everyone to attend, so you can't go wrong there! 

-Words and photos by:
Mikey Revolt

Michael Lichter's Motorcycles As Art Exhibit 2017 at The World Famous Buffalo Chip in Sturgis, SD. - Lowbrow Customs - Old Iron Young Blood Michael Lichter's Motorcycles As Art Exhibit 2017 at The World Famous Buffalo Chip in Sturgis, SD.

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

Leave a Reply
  •